E-Commerce Terms & Conditions

TERMS AND CONDITIONS FOR E-COMMERCE PLATFORM

1. INTRODUCTION AND ACCEPTANCE

1.1. This website and mobile application (collectively referred to as "Platform") is owned and operated by Goldrush Aura Ecom LLP , a limited liability partnership incorporated under the Companies Act, 2013, having its registered office as displayed on its website and mobile application (hereinafter referred to as "Company" or "we" or "us" or "our"). By accessing, browsing, or using this Platform, you unconditionally accept and agree to be bound by these Terms and Conditions in their entirety.

1.2. The Company reserves the absolute and unfettered right to modify, amend, add, delete, or otherwise alter these Terms and Conditions at any time without any prior notice or obligation to inform users. Any such modifications shall take immediate effect upon posting on the Platform. Your continued use of the Platform following any changes constitutes your complete acceptance of such modifications. It remains your sole responsibility to review these Terms and Conditions periodically for updates.

1.3. These Terms and Conditions constitute a legally binding agreement between you and the Company. If you do not agree with any provision contained herein, you must immediately cease all use of the Platform and refrain from accessing any services offered through it.

2. DEFINITIONS AND INTERPRETATION

2.1. For the purposes of these Terms and Conditions, unless the context otherwise requires, the following terms shall have the meanings assigned to them hereinbelow. References to "you" or "your" or "user" or "customer" shall mean any person who accesses, browses, uses, or transacts on the Platform. "Services" shall mean all products, features, functionalities, and services made available through the Platform including but not limited to browsing, purchasing, selling, or any other transaction facility. "Content" shall mean all text, graphics, images, audio, video, data, information, software, and other materials available on or through the Platform.

2.2. Headings and captions used in these Terms and Conditions are for convenience only and shall not affect the interpretation or construction of any provision. Unless the context requires otherwise, words importing the singular shall include the plural and vice versa, and words importing gender shall include all genders.

3. ELIGIBILITY AND REGISTRATION

3.1. The Platform and its Services are available only to persons who have attained the age of eighteen years and possess the legal capacity to enter into binding contracts under the Indian Contract Act of 1872. If you are below eighteen years of age or are incompetent to contract within the meaning of the said Act, you are expressly prohibited from registering on, accessing, or using the Platform or availing any Services offered herein. The Company shall not be liable for any consequences arising from use of the Platform by persons who do not meet the eligibility criteria.

3.2. Persons accessing the Platform from jurisdictions outside India shall be solely responsible for ensuring compliance with all applicable local laws, regulations, and restrictions to the extent such laws are applicable. The Company makes no representation that the Platform or Services are appropriate or available for use in locations outside India.

3.3. Upon registration, you undertake and warrant that all information provided by you is true, accurate, current, and complete in all respects. You shall maintain and promptly update your registration data to ensure it remains true, accurate, current, and complete at all times. The Company reserves the absolute right to verify, confirm, and validate all information and details provided by you at any point in time without prior notice.

3.4. The Company further reserves the right to request additional information, documentation, or proof of identity before accepting orders, processing transactions, or making deliveries in any case where it deems fit to do so. If upon verification your details are found to be false, misleading, inaccurate, incomplete, or not current, or if the Company has reasonable grounds to suspect the same, or if the information provided is not in accordance with these Terms and Conditions, the Company shall have the absolute right to immediately and indefinitely suspend or terminate your account, refuse access to the Platform, cancel pending orders, and decline to provide Services without any prior intimation, notice, or liability whatsoever.

3.5. You acknowledge and agree that the Company shall have no obligation to retain, store, or maintain any information provided by you beyond the period required for the purposes for which it was collected or as mandated by applicable law.

4. PRICING, PAYMENT, AND FINANCIAL TRANSACTIONS

4.1. All prices displayed on the Platform are subject to change without prior notice or intimation. You acknowledge and accept that the price applicable to any product or service shall be the price displayed on the Platform at the time of actual purchase or order placement. The Company shall not be bound by any price displayed at any earlier point in time nor shall it be liable for any price variation, typographical error, or technical glitch that may occur.

4.2. For all orders being shipped within India, payment shall be accepted only in Indian Rupees through the designated payment methods specified on the Platform at the time of transaction. All prices are inclusive of all applicable taxes including Central Goods and Services Tax, State Goods and Services Tax, Integrated Goods and Services Tax, and any other statutory levies as may be applicable from time to time.

4.3. The Company accepts payments only through Net Banking, and Unified Payments Interface. The Company expressly does not accept Credit and Debit Card payments, Cash payments, Cash on Delivery, Cheque payments, or any other mode of payment not explicitly specified on the Platform. Any deviation from the specified payment methods shall be entirely at the discretion of the Company.

4.4. For transactions involving purchase of gold, jewelry, precious metals, or any high-value items, you may be required to provide a copy of any Government-issued photo identity proof including but not limited to Passport, Driving License, Employment Card, Aadhaar Card, Voter Identity Card, or any other document that the Company may specify from time to time.

4.5. For purchases exceeding Indian Rupees Two Lakhs, you must mandatorily provide your Permanent Account Number at the time of placing the order in the manner specified by the Company. Failure to provide the same or failure of PAN verification shall result in automatic cancellation of the order without any liability on the part of the Company. The billing name must correspond exactly with the name on the PAN Card, failing which the verification shall not be completed and the order cannot proceed.

4.6. The Company shall not be liable for any failed transactions, payment gateway errors, bank declines, insufficient funds, network failures, or any other technical or non-technical issues that may prevent successful completion of payment. In the event that an amount is debited from your account but the transaction fails or is not completed, the Company shall endeavor to process a refund, but shall not be held liable for any delay in such refund which may be caused by third-party payment processors, banks, or financial institutions.

4.7. You acknowledge that all payment transactions are processed through third-party payment gateways and the Company shall not be responsible or liable for the security, confidentiality, or integrity of your financial information transmitted through such gateways. You agree to hold the Company harmless from any claims, losses, or damages arising from unauthorized access, data breaches, or fraudulent transactions processed through third-party payment systems.

5. REWARDS PROGRAM

5.1. The Company may, at its sole discretion, offer rewards points to customers through its rewards program (hereinafter referred to as "Rewards Program"). The allocation, calculation, and granting of reward points shall be determined solely by the Company and may be subject to change without prior notice.

5.2. All reward points under the Rewards Program shall be granted, administered, and managed exclusively by the Company. The Company reserves the absolute right to modify, suspend, or discontinue the Rewards Program at any time without any prior notice or liability whatsoever.

5.3. Reward points earned through the Rewards Program can be redeemed only towards the purchase of products available on the Platform. Under no circumstances shall reward points be encashable, transferable to any bank account, or convertible to cash or any other form of monetary consideration. You expressly acknowledge and agree that reward points hold no monetary value and cannot be withdrawn, refunded, or exchanged for cash.

5.4. All reward points shall have a validity period of sixty (60) days from the date of credit to your account. Upon expiration of this sixty-day period, all unredeemed reward points shall automatically expire and be forfeited without any notice, compensation, or liability on the part of the Company. The Company shall have no obligation to extend the validity period or restore expired reward points under any circumstances.

5.5. The Company reserves the right to refuse, cancel, revoke, or forfeit reward points at any time if it has reasonable grounds to believe that the reward points were obtained fraudulently, through misuse of the Platform, in violation of these Terms and Conditions, or through any other improper means.

5.6. The terms and conditions governing the Rewards Program may be modified, amended, or supplemented by the Company at any time. Any such modifications shall be effective immediately upon posting on the Platform, and your continued participation in the Rewards Program shall constitute acceptance of such modifications.

5.7. The Company shall not be liable for any losses, damages, or consequences arising from the expiration, forfeiture, cancellation, or non-redemption of reward points. You acknowledge that participation in the Rewards Program is entirely voluntary and at your own risk.

6. SHIPPING, DELIVERY, AND LOGISTICS

6.1. The Company currently provides shipping services only to select cities and PIN Codes within India. Availability of delivery to your location can be verified during the checkout process. If courier services are not available in your area, the Company shall not be liable for any inconvenience, loss, or damage arising from such non-availability.

6.2. International shipping and delivery are not currently available. The Company shall not be liable for any inconvenience, loss of business, or any other consequences arising from the unavailability of international delivery services.

6.3. A tentative delivery date shall be communicated to you via order confirmation email. The exact delivery date shall be provided once the order is ready for dispatch. The Company shall not be bound by any tentative delivery timeline and reserves the right to modify delivery schedules without liability.

6.4. For domestic orders, the standard delivery timeline is fifteen days. However, actual delivery may vary depending on various factors including but not limited to location, product availability, logistics constraints, weather conditions, and other unforeseen circumstances. The Company shall not be liable for any delay in delivery howsoever caused.

6.5. At the time of delivery, you must produce any one of the following Government-issued photo identity proofs: PAN Card, Driving License, Passport, Voter Identification Card, or Aadhaar Card. Failure to produce valid identification may result in non-delivery of the product and the Company shall not be liable for any consequences arising therefrom.

6.6. Shipping and handling charges shall be as per the rates specified on the Platform at the time of order placement. The Company may offer free shipping during special promotional periods at its sole discretion. All shipping charges are in addition to the product price unless specifically stated otherwise.

6.7. The Company engages third-party logistics service providers for delivery of products. The Company shall not be responsible or liable for any act, omission, negligence, misconduct, or default on the part of such logistics providers including but not limited to loss, damage, theft, delay, or mishandling of products during transit.

7. YOUR OBLIGATIONS AND REPRESENTATIONS

7.1. You undertake and warrant that all information provided by you during registration, order placement, or any other interaction with the Platform is true, accurate, current, complete, and not misleading in any manner whatsoever. You further undertake to maintain and promptly update such information to keep it accurate and current.

7.2. You confirm and warrant that the delivery address provided by you is correct, complete, and accurate in all respects. In the event of non-delivery or mis-delivery occurring on account of any error, mistake, or incorrect information provided by you including but not limited to wrong name, wrong address, incomplete address, incorrect contact details, or any other wrong information, you shall bear all additional costs incurred by the Company for re-delivery, return, or storage of the product. The Company shall have the right to recover such costs from you through any means available under law.

7.3. Before placing any order, you shall carefully examine and verify the product description, specifications, features, price, and all other relevant details. By placing an order, you unconditionally agree to be bound by the conditions of sale and the invitation to offer as described in the product listing.

7.4. You acknowledge and accept that any delay in delivery caused by force majeure events including but not limited to natural calamities, acts of God, governmental actions, pandemic, epidemic, civil unrest, riots, strikes, lockouts, public holidays, transport disruptions, or any other unforeseen circumstances beyond the reasonable control of the Company shall not attract any liability on the part of the Company. The Company shall not be liable for any direct, indirect, incidental, consequential, or special damages arising from such delays.

7.5. You acknowledge that any product purchased from the Platform is at your own discretion, risk, and responsibility. You confirm that you have thoroughly inquired about the product and are completely acquainted with its features, characteristics, usage, quality, suitability, and all other relevant aspects before placing the order. The Company shall not be liable for any damages, losses, injuries, or adverse consequences whatsoever arising from the purchase, possession, or use of any product.

7.6. You shall not use the Platform for any unlawful, fraudulent, malicious, or prohibited purpose. You shall not attempt to gain unauthorized access to any part of the Platform, interfere with its functioning, or engage in any activity that may compromise the security or integrity of the Platform.

8. ORDER ACCEPTANCE AND CANCELLATION BY COMPANY

8.1. All product displays and descriptions on the Platform constitute an invitation to offer only. Your order for purchase constitutes an offer which shall be subject to these Terms and Conditions. The Company reserves the absolute right to accept or reject your offer in whole or in part at its sole and unfettered discretion without assigning any reason whatsoever.

8.2. There may be certain orders that the Company cannot or will not accept, and the Company hereby expressly reserves the right to refuse, reject, or cancel any order for any reason whatsoever including but not limited to limitations on quantity available for purchase, inaccuracies or errors in pricing or product information, unavailability of product, issues identified by fraud prevention systems, non-compliance with eligibility criteria, failure to provide required documentation, suspicion of fraudulent activity, or any other reason that the Company deems fit.

8.3. In cases where any State within India prohibits direct sale of merchandise from other States or requires special documentation to effect such sale, the Company retains the absolute right to accept or reject orders from such States or for delivery to such States.

8.4. The Company reserves the right to request additional information, documentation, or clarification before accepting any order. If you fail to provide such information within the timeframe specified by the Company, the order may be cancelled without any liability on the part of the Company.

8.5. The Company shall notify you if your order has been cancelled wholly or partially. However, the Company shall not be liable for any loss, damage, or consequence arising from such cancellation including but not limited to loss of opportunity, business loss, or any other direct or indirect damages.

8.6. The Company's acceptance of your order shall be deemed to occur only upon actual dispatch of the product. No prior act, omission, communication, or confirmation by the Company shall constitute acceptance of your order. Dispatch of different products in a single order may occur at different times, and only those products actually dispatched shall be deemed accepted by the Company.

9. CANCELLATION BY CUSTOMERS

9.1. Once an order has been placed, it may be cancelled by you only before the product has been shipped or dispatched from the Company's warehouse or fulfillment center. Once the product has been shipped, cancellation shall not be permitted under any circumstances.

9.2. To cancel an order, you must contact the Company's customer support immediately. The Company shall process cancellation requests in the order they are received and shall endeavor to cancel orders that have not yet been dispatched. However, the Company shall not be liable if the order has already been processed for dispatch at the time the cancellation request is received.

9.3. If any payment has been received for a cancelled order, the Company shall initiate the refund process. However, you acknowledge and accept that the refund timeline shall depend on various factors including the payment mode used, bank processing times, and third-party payment gateway procedures. The Company shall not be liable for any delay in refund that is beyond its reasonable control.

9.4. Refunds shall be processed to the original payment method used for the transaction. The Company shall not be responsible for any charges, fees, or deductions imposed by banks, payment gateways, or financial institutions during the refund process.

9.5. In the event that an amount has been debited from your account but the transaction failed or was not completed, the Company shall endeavor to process a refund at the earliest. However, the Company shall not be liable for any delay caused by banks or payment processors in crediting such refund to your account.

10. RESTRICTIONS AND LIMITATIONS

10.1. The Company reserves the absolute right to impose restrictions and limitations on the quantity, value, or frequency of purchases by any user. Such restrictions may be applied based on the same account, same payment method, same billing address, same shipping address, same device, or any other parameter that the Company deems appropriate for security, fraud prevention, or operational reasons.

10.2. The Company shall have the right to notify you of any such restrictions. However, the Company shall not be obligated to provide reasons for imposing such restrictions and shall not be liable for any inconvenience, loss, or damage arising from the imposition of such restrictions.

10.3. The Company reserves the right to prohibit, restrict, or refuse sales to any person, entity, or geographic location as it may deem fit in its sole and absolute discretion without assigning any reason whatsoever.

11. RETURN POLICY

11.1. The Company is committed to customer satisfaction. However, returns shall be accepted only in strict accordance with the terms specified herein. Returns are permitted only for domestic orders within India.

11.2. Products may be returned within seven days from the date of delivery only if the product delivered is in damaged condition, defective, or does not match the description provided on the Platform. The product must be returned unused and in the same condition as received, in its original packaging, along with all tags, labels, accessories, documentation, invoice, and certificate of authenticity.

11.3. To initiate a return, you must contact the Company's customer support within fifteen days from the date of receipt of the product. You must not return the product before receiving written confirmation from the Company authorizing the return. Any product returned without prior authorization shall not be accepted and the Company shall not be liable for any loss or damage to such unauthorized returns.

11.4. The Company reserves the right to inspect returned products and shall accept returns only if the product meets all the conditions specified herein. If the returned product is found to be used, altered, damaged, incomplete, or not in its original condition, the Company shall have the right to reject the return and shall not process any refund.

11.5. The Company shall not entertain any return request made after fifteen days from the date of receipt of the product. This timeline is mandatory and non-extendable under any circumstances.

11.6. For accepted returns of domestic orders, the Company shall arrange for collection of the product through its logistics partner. You shall not be required to pay any return shipping charges for such collection within India.

12. REFUND POLICY

12.1. Refunds shall be processed only after the returned product has been received and inspected by the Company at its warehouse. The product must be in unused condition, in its original packaging, with all original tags, labels, and invoice, failing which refund shall not be processed under any circumstances.

12.2. Once the Company determines that the returned product is eligible for refund, the refund amount shall be credited to your account through the same payment mode that was originally used for the transaction. The Company shall not process refunds through any alternative payment method.

12.3. For domestic orders where returns are accepted, one hundred percent refund of the product price shall be processed. However, the Company reserves the right to deduct any applicable charges, fees, or costs that may have been incurred.

12.4. For payments made through online modes, the refund shall be processed within seven to fifteen working days from the date of receipt of the returned product at the Company's warehouse. However, the actual credit to your account may take additional time depending on your bank's processing timeline. The Company shall not be liable for any delay in credit that is attributable to banks, payment gateways, or financial institutions.

12.5. The Company shall not be liable for any interest, compensation, or consequential damages arising from any delay in processing refunds. Your sole remedy shall be the refund amount as specified herein.

13. EXCHANGE PROGRAM

13.1. The Company may offer an exchange program for certain products at its sole discretion. Products purchased from the Platform may be exchanged subject to strict conditions and examinations including verification of purity, weight, authenticity, originality, absence of damage, defects, alterations, or modifications, and presence of Company brand marks and logos. Any discrepancy shall result in rejection of the exchange request.

13.2. For any exchange, the original invoice and certificate of authenticity must be produced. Exchanges shall not be entertained without these documents under any circumstances.

13.3. The valuation of products for exchange purposes shall be entirely at the discretion of the Company based on prevailing market rates, condition of the product, and other relevant factors. Making charges, taxes, and any discounts given on the original purchase shall be deducted in full during exchange valuation.

13.4. The exchange program may be withdrawn, modified, suspended, or terminated by the Company at any time without prior notice. Any exceptions to the exchange policy shall be at the sole and absolute discretion of the Company.

13.5. The Company shall not be liable for any loss, damage, or consequence arising from the rejection of any exchange request or modification of exchange terms.

14. SECURITY AND PROHIBITED ACTIVITIES

14.1. You are strictly prohibited from violating or attempting to violate the security of the Platform including but not limited to accessing data not intended for you, logging onto servers or accounts which you are not authorized to access, attempting to probe, scan, or test vulnerabilities of systems or networks, breaching security or authentication measures, interfering with services to other users, submitting viruses or malicious code, overloading, flooding, spamming, mail-bombing, crashing systems, sending unsolicited emails, forging headers, or engaging in any other unauthorized activity.

14.2. Violations of system or network security may result in civil and criminal liability. The Company shall investigate all suspected violations and shall fully cooperate with law enforcement authorities in prosecuting users involved in such violations. The Company shall have the right to pursue all available legal remedies against such violators.

14.3. You agree not to use any device, software, tool, agent, robot, spider, scraper, or automated mechanism to access, navigate, search, monitor, copy, or extract information from the Platform except through the search functionalities provided on the Platform or through generally available web browsers.

14.4. The Company reserves the right to immediately suspend or terminate your access to the Platform and take legal action if any prohibited activity is detected or suspected.

15. INTELLECTUAL PROPERTY RIGHTS

15.1. The Company reserves and retains all intellectual property rights in and to the Platform including but not limited to all text, graphics, images, photographs, videos, audio clips, music, illustrations, designs, icons, logos, trademarks, service marks, trade names, programs, software, code, data compilations, and all other materials and content available on or through the Platform (collectively referred to as "Content").

15.2. Access to the Platform does not grant you any right, license, or authorization to use, reproduce, modify, distribute, display, perform, or create derivative works from any Content. You may view or download Content only for your personal, non-commercial use. No right, title, or interest in any Content is transferred to you as a result of accessing the Platform.

15.3. You shall not reproduce, publish, transmit, distribute, display, modify, adapt, translate, create derivative works from, sell, license, sublicense, transfer, or exploit in any manner whatsoever, in whole or in part, any Content available on the Platform without prior written consent of the Company.

15.4. All software, applications, programs, and code used on or made available through the Platform are the exclusive property of the Company or its licensors and are protected by Indian and international intellectual property laws including copyright, trademark, and patent laws.

15.5. Any unauthorized use of the Company's intellectual property shall constitute a material breach of these Terms and Conditions and may result in legal action including claims for damages, injunctive relief, and criminal prosecution.

16. USER GENERATED CONTENT AND SUBMISSIONS

16.1. All reviews, comments, feedback, suggestions, ideas, testimonials, ratings, or other submissions disclosed, submitted, or offered by you in connection with your use of the Platform (collectively referred to as "Submissions") shall become and remain the exclusive property of the Company. Such disclosure or submission shall constitute an irrevocable assignment to the Company of all worldwide rights, titles, and interests in all intellectual property rights subsisting in the Submissions.

16.2. The Company shall own exclusively all such rights, titles, and interests and shall not be limited in any way in its use, reproduction, disclosure, publication, modification, adaptation, creation of derivative works, distribution, display, performance, or exploitation of any Submissions for any purpose whatsoever including commercial purposes, without any restriction and without any obligation to compensate you or seek your permission.

16.3. The Company shall be under no obligation to maintain any Submissions in confidence, pay any compensation for any Submissions, respond to any Submissions, or use any Submissions. The Company may use, modify, or delete any Submissions at its sole discretion without notice to you.

16.4. You warrant and represent that any Submissions made by you shall not violate these Terms and Conditions, the Company's Privacy Policy, or any rights of third parties including intellectual property rights, privacy rights, proprietary rights, or any other legal rights. You further warrant that Submissions shall not contain any defamatory, libelous, unlawful, threatening, abusive, obscene, harmful, or offensive material, software viruses, malicious code, political campaigning, commercial solicitation, chain letters, mass mailings, or spam.

16.5. You grant the Company the unrestricted right to use any name, username, or identifier that you submit in connection with any Submissions. You agree not to use false email addresses, impersonate any person or entity, or mislead as to the origin of any Submissions.

16.6. You shall remain solely responsible for all Submissions made by you and agree to indemnify and hold harmless the Company and its affiliates from all claims, demands, actions, damages, losses, costs, and expenses arising from any Submissions made by you. The Company shall not be responsible or liable for any Submissions made by you or any third party.

16.7. The Company does not regularly monitor or review Submissions but reserves the absolute right to monitor, edit, modify, refuse, reject, remove, or delete any Submissions at any time without notice or liability. The Company may also take appropriate legal action against users who post inappropriate or unlawful Submissions.

17. DISCLAIMERS AND LIMITATION OF LIABILITY

17.1. The Platform, all Content, materials, products, and Services available on or through the Platform are provided on an "AS IS" and "AS AVAILABLE" basis without warranties of any kind, either express or implied. The Company expressly disclaims all warranties of any kind, whether express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, title, non-infringement, accuracy, completeness, reliability, currentness, or freedom from errors.

17.2. The Company does not represent or warrant that the Platform or its servers shall be uninterrupted, timely, secure, or free from errors, viruses, bugs, malware, or other harmful components. The Company does not warrant that any defects or errors shall be corrected or that the Platform shall meet your requirements or expectations.

17.3. The Company makes no representation or warranty regarding the accuracy, completeness, reliability, or currentness of any Content, information, product descriptions, or Services available on the Platform. The Company shall not be liable for any errors, inaccuracies, omissions, or misleading information that may appear on the Platform.

17.4. The Company has made reasonable efforts to display colours, sizes, dimensions, and other specifications of products as accurately as possible. However, the actual appearance of products may vary depending on your monitor, device settings, lighting conditions, and other factors. The Company shall not be liable for any variation between the display on the Platform and the actual product delivered.

17.5. To the maximum extent permitted by applicable law, the Company, its affiliates, directors, officers, employees, agents, partners, licensors, and service providers shall not be liable for any direct, indirect, incidental, special, consequential, punitive, or exemplary damages including but not limited to damages for loss of profits, revenue, business, data, goodwill, or other intangible losses arising from or relating to your use of or inability to use the Platform or Services, even if the Company has been advised of the possibility of such damages.

17.6. Without limiting the foregoing, under no circumstances shall the Company be liable for any loss, damage, or injury arising from unauthorized access to or alteration of your transmissions or data, statements or conduct of third parties on the Platform, acts or omissions of logistics providers, payment gateway failures, bank transaction failures, or any other matter relating to the Platform or Services.

17.7. In no event shall the Company's total aggregate liability to you for all damages, losses, and causes of action exceed the amount paid by you to the Company for the specific product or service giving rise to the claim, or Indian Rupees One Hundred, whichever is lower.

17.8. Some jurisdictions do not allow the exclusion or limitation of certain warranties or liabilities. In such jurisdictions, the Company's liability shall be limited to the maximum extent permitted by law.

18. INDEMNIFICATION

18.1. You agree to indemnify, defend, and hold harmless the Company, its affiliates, subsidiaries, parent companies, directors, officers, employees, agents, partners, licensors, service providers, contractors, and representatives from and against any and all claims, demands, actions, suits, proceedings, losses, damages, liabilities, costs, and expenses (including reasonable attorneys' fees and legal costs) arising from or relating to your use or misuse of the Platform, your violation of these Terms and Conditions, your violation of any rights of third parties, your violation of any applicable laws or regulations, any Submissions made by you, any orders placed by you, any fraudulent or unauthorized transactions, or any negligent or wrongful conduct on your part.

18.2. This indemnification obligation shall survive the termination or expiration of these Terms and Conditions and your use of the Platform. The Company reserves the right to assume the exclusive defense and control of any matter subject to indemnification by you, and you agree to cooperate fully with the Company in such defense.

19. FORCE MAJEURE

19.1. The Company shall not be liable for any delay, failure, or non-performance of any obligations under these Terms and Conditions where such delay, failure, or non-performance is caused by circumstances beyond the Company's reasonable control including but not limited to acts of God, natural disasters, earthquakes, floods, storms, fires, explosions, wars, terrorism, civil disturbances, riots, strikes, lockouts, labor disputes, governmental actions, legislative restrictions, prohibitions, enactments, pandemic, epidemic, public health emergencies, import or export regulations, exchange control regulations, embargoes, accidents, non-availability or delay in transportation, telecommunications failures, power failures, internet disruptions, or any other force majeure events.

19.2. In the event of any force majeure event, the Company's obligations shall be suspended for the duration of such event. The Company shall not be liable for any direct, indirect, incidental, consequential, or special damages arising from or relating to any force majeure event.

20. EXTERNAL LINKS AND THIRD-PARTY CONTENT

20.1. The Platform may contain links to third-party websites, applications, or resources that are not owned, operated, or controlled by the Company. These links are provided solely for your convenience and information.

20.2. The Company has no control over and assumes no responsibility for the content, accuracy, privacy policies, practices, or opinions expressed on any third-party websites or resources. The Company does not monitor, endorse, or make any representations regarding third-party websites or resources.

20.3. You acknowledge and agree that the Company shall not be liable, directly or indirectly, for any damage, loss, or consequence caused or alleged to be caused by or in connection with the use of or reliance on any content, products, or services available on or through any third-party websites or resources.

20.4. Your interactions with third-party websites, advertisers, or service providers found on or through the Platform are solely between you and such third parties. You agree that the Company shall not be responsible or liable for any loss or damage arising from such interactions or the presence of such third parties on the Platform.

21. PRIVACY AND DATA PROTECTION

21.1. The Company's collection, use, storage, and disclosure of your personal information shall be governed by the Company's Privacy Policy, which is incorporated herein by reference and forms an integral part of these Terms and Conditions.

21.2. By using the Platform, you consent to the collection, use, storage, and disclosure of your information in accordance with the Privacy Policy. The Company shall not be liable for any unauthorized access to, disclosure of, or loss of your personal information that is beyond the Company's reasonable control.

22. FRAUDULENT TRANSACTIONS AND MISUSE

22.1. The Company reserves the right to recover the cost of goods, collection charges, legal expenses, damages, and all other losses suffered by the Company from any person using the Platform fraudulently or in violation of these Terms and Conditions.

22.2. The Company reserves the right to initiate civil and criminal legal proceedings against any person for fraudulent use of the Platform, unauthorized access, security breaches, or any other unlawful acts or omissions in breach of these Terms and Conditions. The Company shall have the right to pursue all available legal remedies including but not limited to claims for damages, injunctive relief, and criminal prosecution.

22.3. You shall be liable for all losses, damages, and expenses incurred by the Company as a result of your fraudulent, negligent, or wrongful conduct. The Company may report such conduct to appropriate law enforcement authorities and shall fully cooperate in any investigation or prosecution.

23. TERMINATION AND SUSPENSION

23.1. The Company may at any time, in its sole and absolute discretion, terminate, suspend, restrict, or discontinue your access to and use of the Platform without prior notice and without assigning any reason whatsoever. Such termination or suspension may be effected immediately without any liability to the Company.

23.2. Upon termination or suspension, you shall immediately cease all use of the Platform and shall not attempt to access the Platform through any means. The Company shall have no obligation to retain, store, or provide access to any data, information, or content associated with your account after termination.

23.3. Termination or suspension of your access shall not cancel your obligation to pay for products already ordered or any outstanding amounts owed to the Company. Termination shall not affect any liabilities, obligations, or claims that have already accrued.

23.4. The provisions of these Terms and Conditions that by their nature should survive termination shall survive, including but not limited to provisions relating to intellectual property rights, disclaimers, limitations of liability, indemnification, and dispute resolution.

24. GOVERNING LAW AND JURISDICTION

24.1. These Terms and Conditions and your use of the Platform shall be governed by and construed in accordance with the laws of India without regard to conflict of law principles. Any disputes arising from or relating to these Terms and Conditions or the Platform shall be subject to the exclusive jurisdiction of the courts at Mumbai, India.

24.2. You hereby irrevocably and unconditionally consent and submit to the exclusive jurisdiction of the courts at Mumbai, India for the resolution of any disputes. You waive any objection to venue in such courts and any claim that such courts are an inconvenient forum.

24.3. Nothing in this clause shall prevent the Company from seeking injunctive or other equitable relief in any court of competent jurisdiction to protect its intellectual property rights or confidential information.

25. SEVERABILITY

25.1. If any provision of these Terms and Conditions is held to be invalid, illegal, void, or unenforceable by any court of competent jurisdiction, such provision shall be deemed severed from these Terms and Conditions and shall not affect the validity, legality, or enforceability of the remaining provisions, which shall continue in full force and effect.

25.2. In the event of such severance, the invalid or unenforceable provision shall be replaced with a valid and enforceable provision that most closely reflects the original intent and economic effect of the severed provision.

26. WAIVER

26.1. No waiver by the Company of any breach or default of these Terms and Conditions by you shall be deemed to be a waiver of any subsequent breach or default. The failure of the Company to exercise or enforce any right or provision of these Terms and Conditions shall not constitute a waiver of such right or provision.

26.2. Any waiver by the Company must be in writing and signed by an authorized representative of the Company to be effective. No waiver shall be implied from conduct or course of dealing.

27. ENTIRE AGREEMENT

27.1. These Terms and Conditions, together with the Privacy Policy and any other policies or guidelines published on the Platform, constitute the entire agreement between you and the Company relating to your use of the Platform and supersede all prior or contemporaneous agreements, understandings, representations, or communications, whether written or oral, relating to the subject matter hereof.

27.2. No representation, statement, or inducement made by any party that is not contained in these Terms and Conditions shall be binding or valid unless set forth in a written amendment signed by authorized representatives of both parties.

28. ASSIGNMENT

28.1. You may not assign, transfer, delegate, or sublicense your rights or obligations under these Terms and Conditions without the prior written consent of the Company. Any attempted assignment in violation of this provision shall be null and void.

28.2. The Company may freely assign, transfer, or delegate its rights and obligations under these Terms and Conditions to any third party without your consent or notice to you. These Terms and Conditions shall be binding upon and inure to the benefit of the parties and their respective successors and permitted assigns.

29. MODIFICATION OF TERMS AND CONDITIONS

29.1. The Company reserves the absolute right to modify, amend, update, or replace these Terms and Conditions at any time without any prior notification or obligation to inform you. Such modifications shall take immediate effect upon posting on the Platform.

29.2. It is your sole responsibility to regularly review these Terms and Conditions for any updates or changes. Your continued use of the Platform following the posting of any modifications shall constitute your acceptance of such modifications.

29.3. If you do not agree with any modified Terms and Conditions, your sole remedy is to discontinue use of the Platform. The Company shall not be liable for any consequences arising from your disagreement with modified Terms and Conditions.

30. CONTACT INFORMATION

30.1. For any queries, concerns, complaints, or communications relating to these Terms and Conditions or the Platform, you may contact the Company at: Goldrush Aura Ecom LLP, Registered Office: [Full Registered Office Address], Email: support@goldrushaura.com, Phone: [Customer Care Number], Website: [Website URL].

30.2. All notices to the Company must be in writing and sent to the above address. The Company shall respond to communications at its discretion and within reasonable timeframes, but shall not be obligated to respond to all communications.

31. ACKNOWLEDGMENT AND ACCEPTANCE

31.1. By accessing, browsing, registering on, or using the Platform in any manner, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions in their entirety. You further acknowledge that you have had sufficient opportunity to seek independent legal advice regarding these Terms and Conditions and have either done so or voluntarily waived your right to do so.

31.2. If you do not agree with any provision of these Terms and Conditions, you must immediately cease all use of the Platform and refrain from accessing any Services offered herein.

LAST UPDATED: [Date]

VERSION: [Version Number]